Depending on the level of development of demographic, economic, and infrastructural resources, the potential for youth entrepreneurship in rural areas may vary between regions. Identifying these differences will enable the development and implementation of more locally adapted support measures for young entrepreneurs. Therefore, the aim of this study is to determine the potential for youth entrepreneurship development in the regions of the Republic of Kazakhstan through cluster analysis based on their socioeconomic and infrastructural indicators. A literature review resulted in the development of a set of indicators influencing youth entrepreneurship in rural areas. Quantitative data for each indicator was collected and analyzed using data from the Bureau of National Statistics of the Agency for Strategic Planning and Reforms of the Republic of Kazakhstan and the National Bank of the Republic of Kazakhstan. The cluster analysis resulted in the identification of regional groups. The strengths and weaknesses of each group were identified, and their potential for developing youth entrepreneurship in rural areas was assessed. Based on these identified strengths and weaknesses, recommendations for encouraging young entrepreneurs were developed.

youth entrepreneurship, rural entrepreneurship, young entrepreneurs, rural areas, clusters of regions by the level of potential for the development of youth entrepreneurship, level of youth entrepreneurship.