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BUSINESS PROCESS MODELLING METHODOLOGY FOR DIGITAL TRANSFORMATION OF ORGANISATIONS Rustenova E., *Ibyzhanova A., Loktev A.
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Abstract

The article deals with topical issues of business process modelling in the context of digital transformation of enterprises. The aim of the study is to develop and substantiate effective methods and models of process management that contribute to the successful digital transformation of organisations. The research methodology is based on the analysis of modern approaches to business process modelling, as well as on the use of information technology and process management. The originality of the research lies in the integration of new approaches to digital transformation, taking into account the specifics of different industries and business needs. As a result of the study, practical recommendations for optimising business processes that can be applied in the digital economy have been proposed. These findings represent a significant contribution to the development of the theory and practice of process management and can be useful for both researchers and practitioners.

Keywords

digital transformation, modelling, business processes, process management, information technology, optimisation, strategy, innovation

Issue: 3-2024

About the Authors

Rustenova Elvira

Candidate of Economic Sciences, Associate Professor, Institute of Economics, Information Technologies and Professional Education, West-Kazakhtan Agrarian and Technical University named after Zhangir Khan, Uralsk, Republic of Kazakhstan

E-mail: elvira02@mail.ru

*Ibyzhanova Aizhan

Candidate of Economic Sciences, Associate Professor, Institute of Economics, Information Technologies and Vocational Education, West-Kazakhtan Agrarian and Technical University named after Zhangir Khan, Uralsk, Republic of Kazakhstan

E-mail: iaizhan@mail.ru

 

Loktev Andrey

Director, SoftLance LLP, Uralsk, the Republic of Kazakhstan

E-mail: loktevsky@mail.ru